Why Video SEO Matters To Online Marketers?

October 18, 2010 | By | Reply More

Reading time: 2 – 2 minutes

Achieving high positions in search results pages is probably one of the ultimate goals of web development and online marketing. Ecommerce websites battle for supremacy in their chosen keywords or key phrases. In this matter, SEO (search engine optimization) comes into play and in this highly competitive industry, rankings matter especially in the top positions in Google, Yahoo and Bing particularly in the well coveted number 1 ranking.

High rankings on search results pages for specific keywords targeted for your business matters especially when you aim for high ROI. More than just ranking for keywords, ranking for videos nowadays play a significant role in putting your words across to your audience and with millions of videos being consumed online each day, the ranking of your video content in the SERPs (search engine results pages) can make or break your business’ success thus, Video SEO saves more time and effort in marketing your products and services online rather than placing it on other avenues such as PPC, or something similar.

The compelling properties of videos make it a more powerful and effective medium of communication and with more and more people consuming videos online especially on YouTube, Vimeo, and Daily Motion among others, the stakes are just getting bigger than you can imagine.

Services offered by 99moves focuses in placing your videos to rank higher in the SERPs which not most companies do. With approximately 70% of Global web users online consuming video content, it means that there are more eyes coming from Google than on any sources that’s why having your video to rank high in the biggest search engine can make a difference.

Have you ever tried optimizing your videos in the SERPs particularly with Google? If not, then you’re certainly losing significant numbers.

If you do, what steps are you taking in order to place your videos to rank higher in the search results pages?

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