Reading time: 3 – 5 minutes Last October 25th, the world has witnessed the very first live concert streaming in history simulcast across five continents via YouTube featuring the phenomenal rock band U2 staged at the Rose Bowl in Pasadena, California. Your truly was able to watch the concert though I’m not a U2 fan, [...]
Why Companies Like Reputation Changer?
Reading time: 2 – 4 minutes Love Google+? When Google+ first hit the Internet, it was met with a mixture of enthusiasm and skepticism. The enthusiasm stemmed from the fact that it was a social network from Google, one of the most prominent brands in the world; what could go wrong? The skepticism, meanwhile, came [...]
Shopper Engagement Rules for 2012 and beyond
Reading time: 2 – 2 minutes The past year highlights a tremendous change brought about by the boom of the digital marketplace which created an offset to the years of economic challenge and uncertainty. Around the world, companies are always looking forward to the create the most creative and successful campaigns that will surely engage [...]
